Even when I bought mine 3yrs ago, I paid MSRP less the $500 set up , but because it was a demonstrator....and they were as easy to find then as now ..like looking for hens teeth.
But rest assured,, even after extensive customizing...on mine thats custom21" rim, paint, trees, forks, pipes, and a little extra chopping, I am still under the base cost of a Wide Glide and have an even more unique bike to boot !
MSRP is the going rate unless you luck onto a demo.