I've had two Kawasakis prior and after my second divorce I decided to get another bike. I grew up around Harley's my whole life and was really leaning towards a Fat Boy. I love the way they look. A friend of mine pointed out that we have a Triumph dealer in town, and I decided to pop in for a look. After experiencing the Styling of the Speedmaster (comfortable riding position, mag wheels, blacked out engine) I knew no other bike was even close. That sealed the deal for me. Price wasn't a question, but it's sure nice getting a 100,000 mile ride for less than half the price of a 40,000 mile bike. My Speedy is smoooooth, light, responsive and I can ride it all day.
When it comes down to it, the Speedy sold itself. All the dealer did was help with the paperwork and smile as I signed. As a matter of fact, my Triumph dealer DID do something - He became a part of my extended family the first time I stepped through the door. At the Harley place I was treated as a "Wallet", just a way for them to pay the bills.
The people I've met through the dealer are the best folks I've ever met and I truly value their opinions and friendship. Every one of them has added value to my continued riding experience, and I thank them all.
So, you ask "why Triumph?", I answer with - In my experience, it's not just the bike, but the whole package. Bike, Dealer, other Triumph riders - they all play a large role in the decision to purchase this particular brand. You won't get that buying ANY other bike. That's "Why Triumph".