The slow selling Thunderbird and now discontinued America/Speedmaster might be an example of what Triumph has done right and why Victory continued to struggle until the end.

Victory went all or nothing at the high profit high volume cruiser and touring market while Triumph "went their own way" and quickly built a well rounded product line that covers every type of street motorcycle. If Triumph had the same strategy as Victory it may have failed just the same.

Last edited by outerbanks; 01/24/2017 6:39 AM.

2011 Triumph America (10/2011 to 07/2014) 2012 Harley Davidson 1200C Sportster 2014 Harley Davidson Dyna Wide Glide