It doesn't have anything to do with potentially poor sales. It is just marketing. My dealer has a hard time keeping T-Birds in stock. People are buying them. They do have a matte black Storm that has been sitting for a little bit longer than most bikes, but it's matte black. Currently Triumph also has specials running on the very last Tiger 1050's and Speed Triples. http://www.cascademoto.com/specials.php