I did a feature on it a while ago.
http://www.bonnevilleamerica.com/462/great-escape-bonneville-from-italy/The new 2012 bike just looks like a mashup between a matte khaki Scrambler and a T-100. There's nothing really unique about it. In fact, the rant I can no longer find whines about Triumph just raiding the parts bins to cash in on McQueen's cult of personality.
I do like it, but I wouldn't pay extra for it. I'd rather have a matte khaki Scrambler and "Mad Max it out."