Yeah, I'd say the idea of Alton Brown, not only a famous chief but also a recognized avid motorcyclist having previously owned your Bonnie is pretty cool alright!
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No offense to AB but it probably would increase the value at least $10.
Well hey, look at it THIS WAY then...if Rachael Ray would've been the previous owner, THAT would probably DEcrease the value of it by at least 10 bucks!!!
I know Tony Bourdain would probably think so, anyway! 
(...Tony isn't exactly a big fan of Rachael's, as you might know!) 
