Had a copy of Triumph World delivered (wasn't expecting it and never heard of it but hey) and it had some interesting stuff inside. Couple of note I thought - one being a picture and a brief narrative on the new Tunderbird and the other being an article on Triday.
Now it is the Triday that I was particularly interested in. Apparently, once a year, an Austrian town changes its name from Neukirchen to Newchurch (no prizes for guessing why) for its Triday festival in honour of the mighty Triumph brand. 15,000 enthusiasts flock to the town from all over europe on their trusty trumpets. The town transforms itself into a very English parish for the 3 day event. In the village of Neukirchen apparently 67 residents own and ride triumph.
There is a website for the curious
www.tridays.com 