Once you gain marketshare, you have to diversify your products to stay competitive in this highly techno world of motorsickles. Just my opinion, but Triumph has done a 180 in their marketing since I purchased my bike in '03. They really seem to "get it" now and are making good decision after good decision. I look forward to many years of being associated to this brand.
Wow, that reads like a speech. I need a drink.