US Made (California/Minnesota) Fender Deluxe Stratocastor $1199.99
Mexican made Fender Standard Stratocastor $399.99
Most important part of the guitar (arguably) the neck is made in the US for both plants. I'm betting the electronics and hardware are the same, but for some strange reason I myself don't quite entirely fathom, where it's assembled is important to me. Based on the price difference in this example, I'm guessing it's important to others also.
It's "worth" more to some knowing the assembly plant was in Hinckley and shipped from the manufacturer's origin.
Looks like the Canadian Guinness is kicking in.